Updated: Apr 18
The founder with a background in digital computing was looking to launch an Augmented Reality and Virtual Reality products and services startup based out of the USA. The company aims to deliver on the next frontier in interactive visual experience, building on the evolution of mobility and 3D modeling into the world of Augmented, Virtual and Mixed Reality. The company endeavors to be a catalyst to unlock endless possibilities between various business offerings, product usage, and customer engagement.
The client was looking for market research, financial projection and a pitch deck for their startup.
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About the Founders
The founder is a highly creative and task-focused Electrical Engineer with a master’s in Digital Design and Multimedia Communications. She has real-world experience in software/hardware applications backed by strong communication, organizational, and problem resolution skills. She also has an experience of 5 years in AR/VR development.
Blockseed’s Approach and Solution
Blokcseed conducted market research to study the overall market of the AR/VR industry. The study was focused to get a detailed outlook about the opportunities and the challenges faced by the AR/VR industry.
Based on the founder’s requirements and the findings of the market size and growth, financial projection was analyzed. Special attention was also given to ascertain the TAM, SAM, and SOM.
In the end, Market Research and Financial Modeling were used to compile pitch deck for the company.
AR/VR MARKET RESEARCH
The market size of AR/VR stands at $16 billion in the year 2019 with a CAGR of 63.01%. The US market saw a spending of $6.6 billion in AR/VR witnessing a CAGR of 24.9%
The success of any startup largely depends upon understanding the competitive landscape of the industry.
For the benefit of the client the competitive landscape was segmented into four categories viz. Direct competition, Indirect competition, Augmented Reality and Virtual Reality.
Blockseed helped in fine-tuning the value proposition of the company for a better understanding of its product and services.
The draft of the above findings were shared with the client and based on their input, pitch deck was compiled.
Structure of Business Document: Investor Pitch Presentation / Deck Problem
Visit / Footfall Analysis
TAM, SAM & SOM Analysis
Financials & Ask
Book your pitch deck samples now at www.blockseed.co.