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Company Introduction
Enterprise Resource Planning (ERP) is one of the most essential parts of a business. The startup aims to make ERP easy and convenient for small and medium-sized businesses (SMB). The startup is based out of Bangalore, India. The client was looking for a detailed market research on ERP.
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About the Founder
The founder has over Eighteen years of combined Solution Architecting, Solution implementation, Project Management and core delivery experience in Oracle eBusiness suite, Fusion HCM Cloud.
Blockseed’s Approach and Solution
Blockseed conducted market research to study the overall market of the ERP industry. The study was focused to get a detailed outlook about the opportunities and the challenges faced by ERP services.
Based on the founder’s requirements and the findings of the market size and growth, financial projection was analyzed. Special attention was also given to ascertain the TAM, SAM, and SOM.
ENTERPRISE RESOURCE PLANNING MARKET RESEARCH
Market Overview
ERP is anticipated to gain a 57% grip on the industry by 2020. Cloud-based ERP is beginning to see greater investments. Its market will jump to $29 billion in 2019, an $11 billion increase from 2016’s $18 billion. The global cloud ERP software market is projected to be worth $40.5 billion by 2025.
Industry Analysis
It is estimated that the ERP software market revenue in 2018 stood at $39.4 billion which is expected to amount to approximately $41.94 billion in 2020 and $43.4 billion by 2021. ERP industry market is projected to reach $70.3 billion by 2025 and $78.40 billion by 2026, growing at a CAGR of 10.2% from 2019 to 2026.
Regional Insight
North America market holds the major market share of Global ERP Software Market by Region. Meanwhile, the European market is expected to witness a CAGR of 9.7% during (2019 – 2025). In the Asia-Pacific region, India dominated ERP software market share, owing to the large adoption of ERP among traditional end-users such as manufacturing firms and retail companies.
It is estimated that the Asia- Pacific ERP software market size was valued at $9.669 billion in 2018, and is projected to reach $26.370 billion by 2026, growing at a CAGR of 13.3% from 2019 to 2026.
Moreover, developing industries, such as IT & telecom, education, and healthcare have adopted ERP software for different business functions, such as HR, finance & accounting, and others, which has fueled the market growth in India.
TAM SOM SAM
Ascertaining TAM [Total Addressable Market], SOM[Serviceable Obtainable Market] and SOM [Serviceable Obtainable Market] is a crucial part of market sizing and research. For ERP the findings are in the following:-
For the year 2020, the TAM in the ERP industry is 41.94 billion and
The SAM is estimated at $7.91 billion.
The SOM will be estimated from last year’s company’s revenue as a percentage of 2019’s SAM of 6.31 billion or the targeted revenues for the FY 2020 whichever is applicable.
Landscape Analysis
The success of any startup largely depends upon understanding the competitive landscape of the industry.
For the benefit of the client, the competitive landscape was segmented into four categories:-
Cloud Providers
Target Sectors
Partners/Integrations
Complementary Solutions
Structure of Business Document: Investor Pitch Presentation / Deck
1. Problem
2. Solution
3. Market Research 3.1 Industry Analysis
3.2 Cloud ERP Market
3.3 TAM SAM SOM
3.4 Regional Insights
3.5 SWOT Analysis
3.6 Landscape Analysis
3.7 Company & Price Comparison
3.8 Feature Comparison
4. Team
5. Financials & Ask
6. Revenue & Milestone Achieved
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